Want to connect with international movers and shakers without shoving your advertising down their throats, a-la Madmen? Are you into the whole viral thing but not sure how best to use it?

Advertise your product on the dry erase board of my office and the next time I’m on Skype, your brand could be exposed to somebody fabulous and trendsetting, a cosmopolitan ”influencer” as Malcolm Gladwell calls them. The subliminal joy-by-association of your brand’s connection to my intellectually sardonic yet au-courant and riveting web-cam conversation might just be the tipping point of its popularity.

Rates upon request.

Posted by Shana Ting Lipton